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  The Web Wheel

Computer monitors display color by combining percentages of red, green and blue light to create the appearance of millions of colors. In the RGB system, the red, green and blue components of each pixel (picture element) are assigned a number between 0 and 255. Choosing colors for display on a computer, projector or video is then a simple matter of selecting a particular combination of red, green and blue.

Using color on the web becomes a little more complex. HTML (hypertext markup language) is the basic programming language for web graphics. Colors must be recognized as HTML code, and HTML code describes colors using base 16 mathematics (this goes way back to 1st generation programming, or machine language). Base 16 math is also called Hexadecimal. All colors used in HTML programming are based on hexadecimal codes.

To further complicate matters, not all colors display similarly on all computers, or across platforms or browsers. The web designer must also keep in mind that a large percentage of Internet users have systems that are not capable of viewing all 16 million colors. Most users are capable of viewing at least 256 colors. So why are there only 216 web-safe colors?

This has much to do with viewing colors across platforms. Each platform (PC, Mac, SGI, etc.) uses specific colors (about 40) for its own system colors. This now leaves us with 256-40=216 colors that can be viewed similarly on any platform.

Web-safe palettes delineate these 216 colors in a linear fashion, showing specific color swatches. These palettes can be difficult to use, as colors are not arranged in a visual manner.

The Web Wheel was constructed to aid the user in selecting web-safe colors based on a visual display. Each color has the hexadecimal code and RGB values printed on it. The Web Wheel makes it easy to locate a color of your choice, without having to search through numbered charts. To use the Web Wheel, all you need to do is choose a color on the wheel, and use the printed HEX code, or RGB values, in your HTML coding.

The Web Wheel serves a secondary function, that of finding analogous colors (colors lying side by side), opposite or complementary colors, and color triads. This allows the user to easily find a color scheme that appears blended (analogous colors), has high impact (complementary), or has a harmonious appearance (triads).

One side of the wheel contains a strip of "hue" names, indicating the natural sequence of colors around the spectrum, going from yellow through red, magenta, blue, cyan, green, etc. This allows you to locate "safe" colors that most closely resemble the natural colors of the spectrum.

The Web Wheel is a valuable aid to web graphics, allowing the user to see, at a glance, colors and codes necessary for the web design process. With a physical wheel at hand, or propped on a desk, there is no longer a need to flip between programs, or to use a digital hex calculator, to find the appropriate colors for your web design.

 
 


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Color Wheel products are sold in the following locations:
Addison TX, Albany OR, Albuquerque NM, Allentown PA, Altoona PA, Ardmore PA, Arlington TX, Ashville NC, Astoria OR, Atlanta GA, Austin TX, Avon MA, Azusa CA, Baltimore MD, Barboursville WV, Bellerose NY, Bellingham MA, Bellvue WA, Bensalem PA, Berkeley CA, Bethany OK, Bethesda MD, Birmingham AL, Blacksburg VA, Blackwood NJ, Boone NC, Boston MA, Boulder CO, Branson MO, Bricktown NJ, Brisbane CA, Brockton MA, Bronx NY, Brooklyn NY, Broomall PA, Calumet City IL, Cambridge, MA, Campbell CA, Canton OH, Carle Place NY, Carolina PR, Cary NC, Casper WY, Cedar Falls IA, Centerville UT, Centerville OH, Charlotte NC, Charlottesville VA, Chicago IL, Chula Vista CA, Cincinnati OH, Clarkburg WV, Clay NY, Cleveland Heights OH, Clifton NJ, Clifton Park NY, Clovis CA, Cody WY, Colorado Springs CO, Columbia SC, Columbus OH, Concord NC, Concord CA, Corvallis OR, Dallas TX, Damariscotta ME, Danvers MA, Dearborn MI, Denver CO, Deptford NJ, Des Plaines IL, Desert Hots Springs CA, Detroit MI, Dickson City PA, Dover DE, Downers Grove IL, Downingtown PA, East Brunswick NJ, Edina MN, Edmond OK, Egg Harbor Twp. NJ, Elgin IL, Ellsworth WI, Englewood CO, Erie PA, Eugene OR, Eureka Springs AR, Evanston IL, Evansville IN, Everett WA, Fairfax VA, Fairfield CT, Falls Church VA, Farmington IL, Fayetteville NC, Fort Washington MD, Fort Wayne IN, Framingham MA, Frederick MD, Freehold NJ, Frenchtown NJ, Ft. Collins CO, Ft. Lauderdale FL, Ft. Wayne IN, Ft. Worth TX, Galesburg IL, Georgetown TX, Glen Burnie MD, Glendale AZ, Glendale CA, Glendora CA, Gold Beach OR, Grand Rapids MI, Greenville SC, Grosse Point Woods MI, Grove City MN, Hacienda Heights CA, Hagerstown MD, Hamilton Township NJ, Hampton VA, Hanover PA, Harrisburg PA, Hartford CT, Henderson NV, Henderson NC, Hickory NC, Hilliard OH, Holliday UT, Holyoke MA, Houston TX, Hyannis MA, Indianapolis IN, Iowa City IA, Irvine CA, Ithaca NY, Jackson Heights NY, Jacksonville FL, Jenkintown PA, Jim Thorpe PA, Kalamazoo MI, Kansas City MO, Kent WA, Knoxville TN, Lancaster PA, Langhorne PA, Lansing MI, LaPorte CO, Las Vegas NV, Latham NY, Lewis Center OH, Linden NJ, Livonia MI, Lombard IL, Longmont CO, Los Angeles CA, Los Lunas NM, Louisville KY, Lubbock TX, Madison Heights MI, Manassas VA, Manchester CT, Medford MA, Medford OR, Melbourne FL, Melville NY, Merrillville IN, Mesquite TX, Miami FL, Middletown NY, Midland MI, Milwaukee WI, Minneapolis MN, Mishawaka IN, Monroe WA, Montgomeryville PA, Montgomeryville AL, Montpelier VT, Morehead City NC, Mt. Laurel NJ, Mt. Vernon WA, N. Dartmouth MA, Nanuet NY, Nashua NH, Nashville TN, New Albany IN, New Haven CT, New London CT, New Orleans LA, New York NY, Newtown PA, North Charleston SC, North Miami Beach FL, Norwalk CT, Nottingham MD, Oak Park IL, Oakland CA, Omaha NE, Oneonta NY, Orange CT, Orland Park IL, Overland Park KS, Owings Mills MD, Ozone Park NY, Palo Alto CA, Panchatoula LA, Parsippany NJ, Pasadena CA, Pennsdale PA, Pensacola FL, Philadelphia PA, Philomath OR, Phoenix OR, Phoenix AZ, Pinebrook NJ, Pittsburgh PA, Pittsfield MA, Plainsville MA, Plainville CT, Plano TX, Port Chester NY, Portland OR, Providence RI, Provo UT, Punta Gorda FL, Quincy CA, Raleigh NC, Reno NV, Reseda CA, Richardson TX, Richmond VA, Rockville MD, Roseville MN, Roswell GA, Royal Oak MI, Sacramento CA, Salem OR, Salt Lake City UT, San Antonia TX, San Antonio TX, San Clemente CA, San Diego CA, San Francisco CA, San Gabriel CA, San Jose CA, San Juan PR, San Rafael CA, Sandy UT, Santa Cruz CA, Santa Fe NM, Santa Rosa CA, Saratoga Springs NY, Savannah GA, Schaumburg IL, Scottsdale AZ, Seattle WA, Sharonville OH, Shillington PA, Shrewsbury NJ, Sidney IL, Silver Springs MD, Sonoma CA, South Portland ME, Spokane WA, Springfield MO, St. Augustine FL, St. Louis MO, St. Paul MN, Syracuse NY, Tallahassee FL, Taos NM, Tempe AZ, Thousand Oaks CA, Toms River NJ, Torrance CA, Towson MD, Tucson AZ, Union City NJ, Utica NY, Valley Village CA, Vestal NY, Virginia Beach VA, Walnut CA, Wappingers Falls NY, Warwick RI, Waseca MN, Washington DC, Watchung NJ, Waupaca WI, Wenatchee WA, West Orange NJ, West Palm Beach FL, Westminster CA, Westminster CO, Wheaton IL, White Plains NY, Whitehall PA, Williston VT, Wilmington DE, Wilmington NC, Winston Salem NC, Woburn MA, Yorba Linda CA, Yorktown Heights NY, Yucaipa CA

The Color Wheel Company